Already we had almost lost hope with the expected Samsung Tizen-based smartphone, but it finally arrived. A few hours ago we finally knew the Samsung Z1, the first terminal that appears with the particularity of making use of a platform that is not only mobile but is capitalizing on other devices such as televisions or smart watches.
Samsung seemed to have targeted high initially with the Samsung Z, the terminal would not ever appear, but instead the firm reoriented product aiming at the low range. Its launch in India and its price show that vocation, but… the proposal of this manufacturer have a future?
For emerging markets
Samsung probably think better: with a high range somewhat saturated and difficult to grow more – pretty bad Samsung is having these last months before its competitors in that front-, the idea of change of third and try to of win over the emerging markets consumer seems logical.
Especially when these are markets that apparently they will become the pillar of growth of these devices in the coming years. Tizen was long one of possible proposals for platforms to conquer this land, but it joined you a something missing OS Firefox in addition to other alternatives such as Sailfish OS or Ubuntu.
All them a tough nut to crack has gone: Android One. The Google initiative that seeks to conquer to that segment of the world population is combined with a very competitive price and with the best of everything decent specifications: an Android ecosystem that is tremendously attractive to the users. What can they do Tizen and Samsung Z1 to compete?
The price/performance ratio, too tight
Long ago we discussed as the market appears to be polarizing into two types of devices: low range for a user with lower demands and/or economic resources, and the high end for those users who want the latest in the latest and have no problem in paying the price that is.
The mid-range seems to be increasingly in no man’s land, and the latest proposals of the manufacturers demonstrate that very decent terminals are available by prices that are around 100 euros.
That seems to be the psychological barrier of these new low-cost terminals aimed at emerging markets. They are not the most powerful, they don’t have too much solvent Chambers, but they do offer a perfect performance for those segments of the population that, at last, have the option of connecting to mobile networks.
And that is what bring us precisely those terminals to compete the Samsung Z1. We wanted to make a quick comparison with two very significant models that seem aimed at the same market and that could put things very compliadas.
In particular we have chosen the Motorola Moto E and Micromax Canvas A1 which are similar in price and performance and are available in India as part of that effort to conquer to users who are comfortable with these devices. The comparison of specifications is consistent with the situation that these terminals.
|Motorola Moto E||Samsung Z1||Micromax Canvas A1|
|Diagonal screen||4.3 inch||4 inch||4.5 inch|
|Resolution||960 x 540 pixels||800 x 480 pixels||854 x 480 pixels|
|CPU||Dual-core 1.2 GHz||Dual-core 1.2 GHz||Quad-core 1.3 GHz|
|RAM memory||1 GB||768 MB||1 GB|
|Storage||4 GB||4 GB||4 GB|
|Front/rear camera||5 Mpixel / not||3.1 Mpixel / VGA||5 Mpixel / 2 Mpixel|
|Connectivity||3 G||3 G||3 G|
|Battery||1,980 mAh||1500 mAh||1,700 mAh|
|Operating system||Android 4.4.4||Tizen 2.3||Android 4.4.4|
|Dimensions||124,8 x 64.8 x 12.3 mm||120,4 x 63.2 x 9.7 mm||134 x 68 x 9.3 mm|
|Weight||142 g||112 g||140 g|
As you can see in the table, the proposal of Micromax which forms part of the Android One program is a priori which offers better price/performance. Best cameras, more screen and resolution and something more power to a device that Despite his modesty, it has many points in its favour in the battle. But the most important, of course, is not the specifications.
Developers, developers, developers
As I can remember, there has been in history no platform software that is able to succeed without the support of the developers. The slow evolution of alternatives such as Firefox OS, Sailfish OS or Ubuntu – whose proposal is still very diffuse – is mainly due to the catalogue software of them all is really limited.
The same is true with Tizen, a platform that continues despite several years in development a very poor catalog available solutions. A few days ago already we talked about precisely how it had leaked images of WhatsApp Tizen running, but that option had trick.
Tizen may run Android thanks to the Android Compatibility Layer (ACL) applications, an emulation layer that will make that the users of the platform supported by companies such as Samsung and Intel can also take advantage of Google Play catalog.
The problem is that as we mentioned yesterday, that option presents a major problem: developers they will not only have no incentive for programming native applications for Tizen. It remains to be seen what Samsung policy in this regard, but the situation seems to favor back to the Google mobile platform, especially when we take into account that it is normal that the native implementation on Android devices is much more fluid and efficient that it can offer an emulation layer.
Better late than never?
As to any child’s neighbor, the alternatives seem always welcome. The problem is that you as happens to the rest of minority mobile platforms, Tizen has it very difficult to achieve success in the market. And it is so complicated by the fact that Google has been finally batteries and their Android One initiative seems to be the solution to the problem of the emerging markets, even when his first steps are still somewhat disappointing.
Microsoft and its Windows Phone They also have interesting proposals in this area: the latest 5 series (such as the Microsoft Lumia 530) terminals are rather more ambitious, and today same Microsoft has thrown more fuel to the fire with the presentation of the 435 Lumia and the 532 Lumia. We’ll see if they manage to capture the interest of those emerging markets, but they certainly have interesting tricks to do so.
Tizen should have come much earlier. When in February 2013 Firefox OS seemed one of the most promising platforms for conquering these markets Android had not yet moved tab. Two years later Mozilla solution doesn’t quite Jell – the problem of developers joins a solution light years from Android, for example, and although we have not seen Tizen in action, is to be expected that late arrival also assume a significant burden for your success. I hope the best of Tizen, but there are not too many arguments that a priori seem to turn it into a winning horse.